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HERO Campaign

John Elliott

November 17, 1977- July 22, 2000
Navy Ensign John R. Elliott
U.S. Naval Academy Class of 2000.

Mission Statement

The mission of the John R. Elliott HERO Campaign for Designated Drivers®, a program of the John R. Elliott Foundation, is to prevent drunken driving fatalities, injuries, and accidents by promoting the use of safe and sober designated drivers.

The Campaign’s goal is to register one million designated drivers nationwide.

Campaign Motto: Be a HERO. Be a Designated Driver.®